Category: Business & Ethics

Newsletter: Massage Practice Building excerpts-- Feb 2017

Every month I publish a newsletter on relevant information. Each newsletter has a specific focus. This month is focused on business and ethics information

Newsletter: Massage Practice Building excerpts-- Aug 2016

Every month I publish a newsletter on relevant information. Each newsletter has a specific focus. This month is focused on business and ethics information

Article published in Massage Today!

Teaching business for massage therapists and taking advanced and continuing education classes for many years, I have noticed that it is much harder to create a class based around a specific population or body area, as many massage therapists only want to learn new techniques. I wrote an article for Massage Today, Massage Specialization as […]

Newsletter: Massage Practice Building excerpts-- Aug 2015

Every month I publish a newsletter on relevant information. Each newsletter has a specific focus. This month is focused on business and ethics information

Building Authority and Credibility as a Referral Tool

Having been a massage therapist for many years with a large and successful practice, I am now faced with the job of sharing the tools that led to that success with students and I sometimes find it challenging to put into words what I knew intuitively. When I found the article “Building Your Authority and […]

The Lure of Snake Oil Medicine

About a year ago, I read a blog by Laura Allen, titled The Snake Oil Medicine Show discussing how many products and programs are created and marketed to health care practitioners and how easily, it seems, massage therapists can be seduced by these products. Coming from a western medicine, science based background, I have always taken […]

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